At it’s core, Yammer is a social network for businesses. Originally created as a chat system, it allows business users to work on projects together with ease. Users are grouped by their email accounts and connected via a network. Yammer also uses many of the same features you would find in a social network like Twitter or Facebook, including Suggested Groups, Suggested People, Networks, a Feed, and several others.
Yammer was first released in 2008, and was acquired by Microsoft in 2012 for $1.2 billion. Today, 85 percent of Fortune 500 Companies are using it.
Why use YAMMER instead of an alternative?
Yammer is used for;
Announcing events
Project management
Private messaging
Staying up to date with projects and news
Gaining valuable input and feedback
Posting files and editing documents
You may feel that Yammer is just another thing that you’d have to keep up with on a daily basis, along with emails and social networks. But actually, Yammer can save your time, not waste it. Say you’re required at a meeting with co-workers about a project.
Yammer can minimise the distraction from other work and perhaps save you from even attending the meeting in person. You can lend your expertise, show your examples and post conversation topics, all without leaving your computer. Yammer also helps you to rediscover the social elements of work that can make your job a lot more enjoyable. It’s a great tool for building good working relationships with your colleagues.
Yammer is soaring in popularity among business users, who appreciate both it’s social aspect, and the ease with which it enables collaboration with colleagues no matter their location. If you decide to check it out, you’ll be joining thousands of businesses worldwide who are currently enjoying it’s benefits. Give it a go.